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How to run a quiz using a link on a public page
If you need to run a quiz without your own website, in CHBT you can open the script on a public page and give clients a direct link. This instruction shows the setup: questions, page mode, design and collection of contacts. The designer's capabilities and Plans are collected on the page <a href="/en/kviz-dlya-sajta">"Create a quiz"</a>; Here we will analyze the launch itself using the link.
What is it and why
A public bot page is your chat bot, opened via a direct link on the entire screen, without the need to embed a widget on your website. The address looks like chbt.io/c/your-address, and everything that happens on this page is the usual conversation of your bot: greeting, buttons, questions, collecting a contact.
This is convenient when there is no website or it is not needed for a specific task: advertising in Direct and social networks, a link in the profile header, a QR code on a flyer or in an offline location, a button in a newsletter. Instead of “go to the site and search,” a person immediately finds himself in a conversation - and either receives a response from the bot or leaves a request.
The same bot continues to work in other channels: if you have connected Telegram, VKontakte or MAX, the script is the same for all channels - the bot page does not require separate logic settings.
Three page modes
The mode is selected in the web channel settings, in the “Public Page” section.
- Full screen chat. The conversation begins immediately: the bot greets you and leads you through the flow. Suitable for support, answering questions and making a quick request.
- Quiz. The same conversation, but designed like a survey: question by question, with a thin progress bar at the top that grows with each answer and reaches the end when the person leaves their contact details. It is important to understand honestly: a quiz here is a branch of your flow made up of buttons and questions, and not a separate survey engine with branching logic based on formulas; points are counted by the Add points action.
- Mini landing page. First, a short screen with a title, subtitle, picture and a “Start” button, and a click opens a chat. Useful when you want to show an offer before a conversation.
The page has a title, subtitle, picture, color and a link to your offer and policy - it is worth specifying if you drive paid traffic and collect contacts.
How to create a quiz without a website
Creating a quiz in CHBT and opening it via a link is a few steps, without layout and without your own website.
- Assemble the script quiz. Take the ready-made template “Quiz-bot” (questions with buttons, qualifications, contact collection) or collect your own thread of questions in the editor. This is the quiz “engine” - your bot script.
- Turn on the public page. In the web channel settings, open the “Public Page” section, turn it on and select the mode “Quiz”.
- Set the address and design. Short address (on a paid plan - your own, for example chbt.io/c/podbor), offer title, picture and link to policy.
- Take the link or QR. In the same office there is a button to open, copy the link and download the QR code. Done: the quiz lives on the link, without a website.
In the “Quiz” mode, a progress bar appears at the top of the page, which grows with each answer and reaches the end when the person leaves the contact - visually this leads the visitor to the lead, as in the usual quiz landing pages. How to collect a survey and what happens to the answers - on the page create a quiz for the site.
Where do leads go?
Everything that a person writes or leaves on the bot page goes to the same place as from a regular widget: to the “Conversations” section and to contacts. The phone number or e-mail from the form becomes an lead that the operator sees.
Two points that work automatically. The first is the source: the page remembers from which address and with which advertising tag (UTM) the visitor came, and shows this to the operator in the card - it is clear that the person came from a campaign, and not a “direct visit”. The second is a single person card: if the same visitor then writes to you on Telegram or VKontakte and the phone number or e-mail there matches, CHBT will link these requests into one person, and all correspondence will be in one card.
How is it different from a quiz constructor?
A classic quiz designer (like Marquiz and the like) puts together a survey form: a person clicks on the options, at the end he sees “Thank you, we’ll be in touch” - and the conversation ends. The bot page in CHBT is not a quiz designer or a form designer, but chatbot builder: the same quiz here works as a live conversation. After the lead, the bot continues the conversation, answers clarifying questions, and can call the operator. And this is the same bot that works in your messengers, and requests are immediately sent to CRM with a source and tags.
Honestly about the “engine”: the quiz itself is a branch of your flow made up of buttons and questions, and not a separate survey engine with complex branching logic based on formulas; points are counted by the Add points action. To qualify for a couple of questions, take a ready-made template “Quiz-bot”; if you just collect your name and phone number - “Collection of applications”. Any of them opens as a public page. A comparison of the chat and the form on the site was discussed separately in the material chat or feedback form.
Quiz landing for advertising in Direct and social networks
The main value of a separate link is that it can be inserted anywhere without sending a person “to the site.” Quiz landing with a link is suitable for advertising and posts - several jobs for such a link.
- Advertising in Yandex Direct. The ad leads not to a landing page, but directly to a quiz: “We’ll choose an option in 4 questions.” The person answers a couple of questions and leaves a phone number - the lead is immediately qualified. Add UTM tags to the link, and the lead card will show which campaign the person came from.
- Posts and profile header on social networks and channels. In the VKontakte community, in the Telegram channel, in the profile description there is one short link instead of “write in direct”. The bot will respond immediately, even when you are sleeping.
- QR code offline. Flyer, business card, showcase, packaging, sign on the table in a cafe. The QR for the page is downloaded directly in your account. The person points the camera and gets into a conversation, rather than searching for you.
- Mailings and letters. The “Ask a question” button in an e-mail or message leads to a chat with a bot, and not to a form that you’re too lazy to fill out.
Since the script is the same for all channels, the bot page does not compete with your widget on the site and bots in messengers - this is another entry point to the same bot.
What to prepare for advertising
Before pouring paid traffic into a bot page, it’s worth addressing three questions.
- Offer and privacy policy. You are collecting contacts, so you need a link to documents - you can specify it directly in the page settings, and it will appear at the bottom. This is a requirement of both moderation of advertising platforms and the law on personal data. Read more about the legal side in the material 152-FZ and chatbot.
- Heading under the offer. A person sees the title and subtitle of the page first (in “landing” mode) and in the link preview when it is shared. Write a promise in them, not “Chat”: “We will calculate the cost in 3 questions”, “We will select a tour to suit your budget”.
- Preview picture. Specify a picture - it will go into the OpenGraph preview, and the link in the messenger or social network will look like a card, and not a bare address.
And agree within the team who will sort out the requests: the bot will close the typical ones, but it’s better to pick up “hot” requests by a human in the first minutes - this is the point of a live bot instead of a static form.
What is available on Plans
The bot page is available on all Plans and differs in its set of capabilities.
- Free. One public page at a random short address, “chat” mode, with the mark “Powered by CHBT”. The conversation limit is common for the plan (30 per month).
- Basic. Up to five pages, your own short address (chbt.io/c/your-brand), without the “Powered by CHBT” mark, all three modes, without a conversation limit.
- Business. Unlimited pages and connecting your own domain (for example chat.your-site.ru).
Let’s be honest about your domain: it’s included in the plan, but it’s not connected with just one button—you point the domain to us with a CNAME record, and we issue an SSL certificate for it. Write to us when you are ready to do this, we will help. While the domain is not connected, the page works at chbt.io/c/your-address.
How to enable
Go to your account, open the web channel (widget) settings and find the “Public Page” section. Turn it on, set the address (on a paid plan - your own), select the mode and design. There is also a button to open the page, copy the link and download the QR code.
If you don’t have a web channel yet, first create a widget - it becomes a public page; you don’t need to configure the bot twice. A complete list of features of CHBT is on the page "Opportunities", and Plans and conditions are in the section “Plans” page.
FAQ
How to create a quiz for free? On the Free plan, assemble a quiz script (questions with buttons) from the “Quiz-bot” template and turn on the public page in the “Quiz” mode - get the quiz using the link without paying. The free plan is limited to 30 conversations per month and the “Powered by CHBT” mark.
Do you need a website for a quiz? No. You can open a quiz for the website without a website - via the direct link chbt.io/c/your-address. If there is a website, the same quiz is placed as a widget on the website pages.
Do you need your own website? No. This is the point: the page lives at chbt.io/c/your-address on our side. If you have a website, you can still put a regular widget on it - one does not interfere with the other.
How is this different from a widget on a website? A widget is a floating window in the corner of someone else's website. A bot page is a separate address where the bot fills the entire screen at once. The bot and the script are the same, only the “wrapper” and the way to bring a person change.
Is it possible to make multiple pages? Yes, on paid plans there are several, for different campaigns and offers. On Free - one.
Will there be a "Works on CHBT" checkbox? On Free - yes, this is part of the free plan. At Basic and higher, the mark is removed.
Will the page appear in search results? No, public bot pages are closed from indexing (noindex): these are advertising landing pages for traffic, not SEO pages. For searching, we have separate pages and this blog.
Where does visitor data go? To your “Conversations” and contacts section, with the source and UTM tag. If the same person writes to you in the messenger and the phone number or e-mail matches, the requests will be combined into one card.